Where to buy
The four established online sellers we point people to, each clearing the checklist: certified stones, real imagery, real returns, sane resizing. Disclosure: these are affiliate links.
Blue Nile
The original online diamond giant: tens of thousands of certified stones and frequent setting promotions. Start comparisons here.
Browse Blue NileRare Carat
A marketplace comparing stones across many sellers with checks layered on top. Sharpest when you already know your spec.
Browse Rare CaratFriendly Diamonds
Lab-grown specialist with aggressive pricing and a clean loose-stone-to-finished-ring flow.
Browse Friendly DiamondsKeyzar
Well-made, current settings at fair prices, with lab and natural stones to pair them with.
Browse KeyzarAffiliate disclosure: buying through the links above may earn us a commission at no extra cost to you. It never reorders a recommendation. Policies drift; confirm the current return window and resize terms before paying anyone, including anyone here.